
Piece
Power Bowl

Producer: Àngela Escudé
Director: Leo Olabarría
DOP: Josep Hernández
Dirección de arte: Lis Acconciagioco / Aina Sanfeliu
In this piece the creative idea was literally to separate layer by layer all the ingredients in each of their bowls. This required meticulous artwork, robotic realisation and many hours of post-production. The result is a video where the ingredients seem to float through the image.
Food product photography is an art and a specialisation. In video, more of the same. If we are fascinated by the food work, it is because of the challenges we face in every project. In this case, the challenge was to generate a mix of real ingredients for future air suspension.